MercaDolar, Inc.

Privacy Policy

Last Updated: September, 2019


 This Privacy Policy, as amended from time to time (the "Policy"), describes how MercaDolar, Inc. (hereinafter “MercaDolar”, “Company”, “we”, “our” or “us”), collects, uses and shares information about you when you visit or use our websites (the “Website”) and services or otherwise interact with us. It also describes your data protection rights, which may include a right to object to some of the processing which MercaDolar carries out.


 What information does MercaDolar collect about me?

 When you register with MercaDolar or contact us for support or other offerings, we collect the information that you submit such as: (i) Contact information such as your name, address, email address, telephone number; (ii) Preferred display name; (iii) Company name; (iv) VAT number; (v) Billing address; (vi) Payment method; (vii) Communications with MercaDolar support; and (viii) Comments and content you post.

If you submit content to MercaDolar, we may also require verification of your identity with a government issued ID and other information such as: (i) Contact information such as your name, address, email address, telephone number; (ii) Content metadata; and (iii) SSN / EIN.

When you visit our Website, we may automatically collect certain information such as: (i) Internet Protocol ("IP") address; (ii) Browser type; (iii) Operating system; (iv) Uploads and downloads on our website; (v) Profile changes; (vi) Content changes; and (vii) Payment events.

Emails we send you may include a technology (called a web beacon) that tells MercaDolar whether you have received or opened the email, or clicked a link in the email. If you do not want us to collect this information from MercaDolar marketing emails, you can opt out of receiving MercaDolar marketing emails.

MercaDolar services may include buttons, tools, or content that link to other companies’ services (i.e., a Facebook "Like" button). We may collect information about your use of these features. This information may be used by MercaDolar and others to, among other things, analyze and track data, determine the popularity of certain content, deliver advertising and content targeted to your interests on our services and other websites and apps and better understand your online activity. For more information about interest-based ads, or to opt out of having your web browsing information used for behavioral advertising purposes, please contact us. In addition, when you see or interact with these buttons, tools, or content, or view a MercaDolar web page containing them, some information from your browser may automatically be sent to the other company. Please read that company’s privacy policy for more information.

While using the services offered by our MercaDolar Wallet, such as sending and receiving money among users of the platform or making transfers to a linked bank account, we will collect information related to the transaction, such as: (i) When sending or requesting money, we will collect personal data such as the name, email and financial information of the receiving user. The level of information collection may vary depending on the service used; (ii) When transferring money to a linked bank account, we will collect personal data such as the full name, identification number, email and financial data of the bank account to which the transfer is made; (iii) When using the function of inviting a friend, we can collect the data of the added contacts; and (iv) If invited to participate in non-mandatory online surveys, the accumulated information will be only to improve the experience of our users and to help us identify the services and needs that will be valuable for our customers in the future.

 What are cookies and how does MercaDolar use them?

 As with most websites, MercaDolar and its partners use cookies, web beacons, and other technologies to collect information about users’ activities to make our website work as well as to learn more about our users.

"Cookies" are small text files stored by your web browser when you use websites. Cookies and similar technologies help us improve our services and your experience, see which areas and features of our services are popular, and count visits. The type of information a cookie collects includes the date and time you visited, your browsing history, your preferences, and your username.

Web beacons are bits of programming code that may be included in our webpages or emails and help deliver cookies, count visits, and understand usage and campaign effectiveness.

Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove or reject cookies. Note that if you choose to remove or reject cookies, this could affect the availability and functionality of our services.

How does MercaDolar use the information it collects about me?

MercaDolar uses the information we collect about you for the following purposes: (i) Verifying your identity; (ii) Taking payments; (iii) Sending you necessary communications; (iv) Providing you with the MercaDolar products and services for which you have registered and any other services or products that you have requested; (v) Providing customer services or support; (vi) to tailor and customize our website or services, and marketing communications so we can improve them and engage and retain users; (vii) Diagnosing problems in our website; (viii) Personalizing a website, for you; (ix) Conducting surveys and market research about our customers, their interests, the effectiveness of our marketing campaigns, and customer satisfaction; (x) Reducing piracy and copyright, and protecting you as well as MercaDolar; (xi) Investigating and responding to any comments or complaints received from you or from others, about our website; (xii) in connection with legal claims, e.g. copyright claims, compliance, regulatory and investigative purposes as necessary; (xiii) Sending you information about MercaDolar, new releases, special offers, and similar information, and sharing your information with third parties for their marketing purposes; (xiv) to detect, investigate, and prevent fraudulent and illegal activities and protect the rights and property of MercaDolar and others; (xv) Running online campaigns and displaying MercaDolar ads based on your likely interests; (xvi) Responding to requests by government or law enforcement authorities conducting an investigation; and (xvii) other legal uses.

 Does MercaDolar share my personal information?

 We will share your personal data between and among MercaDolar and our current and future family of companies for the purposes identified above. The types of third parties your information may be shared with include, advertising partners, retailers, research organizations, advertisers, ad agencies, advertising networks and platforms, information service providers, publishers, and non-profit organizations.

We will also share your personal data with companies that help us to run our business by processing personal data on behalf of MercaDolar for the purposes identified above. Such companies include payment processing services, fraud monitoring and prevention, email, social media, and other marketing platforms and service providers, and hosting services.

MercaDolar may also share your personal information: (i) When you agreed to the sharing; (ii) When we are required to provide information in response to a subpoena, court order, or other applicable law or legal process; (iii) When we have a good faith belief that the disclosure is necessary to prevent or respond to fraud, defend our apps or websites against attacks, or protect the property and safety of MercaDolar, our customers and users, or the public; and (iv) If we merge with or are acquired by another company, sell our website, or business unit, or if all or a substantial portion of our assets are acquired by another company, your information will likely be disclosed to our advisers and any prospective purchaser's advisers and will be one of the assets that is transferred to the new owner.

We may share or publish aggregate information that doesn’t specifically identify you, such as statistical information about visitors to our websites or statistical information about how customers use our products.


 We understand that the security of your personal information is important. We provide reasonable administrative, technical, and physical security controls to protect your personal information. However, despite our efforts, no security controls are 100% effective and MercaDolar cannot ensure or warrant the security of your personal information.

We may transfer your personal information across national borders to other countries in compliance with applicable laws.

 How will you protect my data?

 We will protect your data with effective security measures based on the risks involved in the use of your information. Likewise, in order to protect its users, MercaDolar urges that no password or information on this website be disclosed or shared. Access to the Website and the information on our Website is the property of MercaDolar and your use of the Website and services may be revoked at any time and without prior notice. MercaDolar is committed to providing you with a secure Website and services, therefore, we use state-of-the-art technology and the best financial industry standards to protect the information of our users, this includes: firewalls and SSL ("Secure Socket") Layers "), we also take appropriate measures to safeguard the physical security of our data and servers with a security infrastructure compliant with the PCI regulations of the United States. MercaDolar is not responsible for any breach of security or dissemination of information that occurs on the servers of third parties that are not part of MercaDolar and/or its subsidiaries.

  How long will you retain my data?

 Where we process registration data, we do this for as long as you are an active user of our Website or products. When you close your account, we delete certain personal information that we no longer have a business reason to retain, such as your hashed password and your payment account data. However, we typically retain personal information related to our contract and transactions with you for seven years after your last interaction with us. Where you have perpetually licensed content to us – or have perpetually licensed content from us – we need to keep a record of that in perpetuity for license and royalty management purposes. Model and property releases also are kept in perpetuity (as certain content rights are perpetual) for licensing the content, investigating, preventing legal claims, and to protect third party rights.

Where we process personal data for marketing purposes or with your consent, we process the data until you ask us to stop and for a short period after this (to allow us to implement your requests). We also keep a permanent record of the fact that you have asked us not to send you direct marketing or to process your data so that we can respect your request in future.


 We and companies we hire to help us market our Websites and services on our behalf may use your information to provide you with information and offers related to MercaDolar.

Wherever we rely on your consent, you will always be able to withdraw that consent, although we may have other legal grounds for processing your information for other purposes. In some cases, we are able to send you direct marketing without your consent, where we rely on our legitimate interests. You have an absolute right to opt-out of direct marketing, or profiling we carry out for direct marketing, at any time by contacting us.

By opting out, you will no longer receive certain special offers or promotions, but we may continue to send you non-promotional communications, such as those about your account or our ongoing business relations.


 Occasionally, we may change this privacy policy (to allow MercaDolar to use or share your personal information in a different way). If we do, the links to the policy on our website will be updated and we will notify you by revising the "last updated date" at the top of this Policy and highlighting this on the Website. For new users, the change will become effective upon posting. For existing users, if the change is significant, it will become effective 30 days after posting. We encourage you to periodically review the Privacy Policy for the latest information on our privacy practices.

 Who can I contact with questions or concerns?

 If you have a privacy question, concern or request, please contact us at [email protected]